Franchise Glossary

Company-Owned Location

What is Company-Owned Location in franchising?

A franchise unit owned and operated directly by the franchisor's corporate entity rather than by an independent franchisee. The ratio of company-owned to franchised locations tells you something important: a franchisor with significant company-owned stores has direct skin in the game and operational credibility. Conversely, a system rapidly selling off its company-owned locations may signal financial distress or a shift in strategy. Check Items 1 and 20 of the FDD for this data.

How to tell if a franchisor actually cares

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